Sporting Lagos Football Club, the year-old outfit in the Nigeria National League (NNL), has announced a new headline sponsorship deal with leading cross-border payments and commerce platform, Klasha. The partnership will see Klasha’s brand splashed across the front of the team’s highly sought-after Umbro jerseys for the 2023 season. As a sponsor, Klasha will provide financial and resource support to Sporting Lagos for the 2022/2023 season. The team will also wear Klasha-branded jerseys during the season, which is expected to help the club improve its performance, attract and retain top talent, and promote its initiatives in the community.
Jess Anuna, CEO of Klasha, expressed excitement about the partnership, highlighting that Sporting Lagos’ culture and focus on elite sport and talent align with Klasha’s values as an organization. She emphasized that Klasha is committed to partnering with organizations that have a culture of excellence and is looking forward to engaging with customers and fans during the upcoming season.
Both Klasha and Sporting Lagos share the common goal of making a positive impact on the community and inspiring the next generation of football players. They plan to collaborate closely to create exciting opportunities for fans and the community, with further updates and news on the partnership to come.
Klasha takes pride in its association with Sporting Lagos and encourages others to join them on their journey to enhance the quality of football in Nigeria. The first game of the season is scheduled to take place on March 26th at Onikan stadium, promising an electrifying atmosphere. Additionally, Klasha recently received an additional $2.1 million in funding from a group of international investors, including Amex Ventures, marking the strategic investment group of American Express’ first investment in an African startup.
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