Editor's Pick


Safaricom Commits KES 9.2 million To Kip Keino Classic

Safaricom has announced a KES 9.2 million sponsorship for the fourth edition of the Kip Keino Classics Continental Tour, scheduled for Saturday


Mixed 4Q 2025 Results for Betway (Super Group) In Africa

Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%

CSA Appoints Shrey As Official Helmet and Luggage Partner

Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY

MI Cape Town and DHL Renew SA20 Deal

MI Cape Town has renewed its sponsorship agreement with DHL

Read More


ESPN Africa Becomes Exclusive Home of Top Rank Boxing in Africa

ESPN Africa has agreed a deal to become the exclusive broadcaster of Top Rank Boxing in Africa. The first fight, Jose Ramirez vs Ghana's Richard Commey, will be aired live on ESPN Africa on March 25

SA Rugby Reportedly Nears R1.4 Billion Private Equity Deal

The South African Rugby Union is reportedly nearing a significant agreement with Ackerley Sports Group, poised to secure a R1.42 billion ($75 million) investment

More News


Brookside Dairy Sponsors Kenya Secondary Schools Term One Games

Brookside Dairy Limited has decided to…

Curro Holdings Partners With Tennis South Africa

Curro Holdings has joined forces with Tennis…

Lions Cricket Seal Colorful Partnership With Promac Paints

The iconic DP World Wanderers stadium will…

Cheslin Kolbe Partners With Nescafe In Make Your World Campaign

Nescafé, has launched its new 'Make Your…