Editor's Pick
World Sports Betting To Sponsor Western Province Cricket Association
World Sports Betting has announced a renewed sponsorship agreement with the Western Province Cricket Association (WPCA), becoming the principal sponsor of both the men's and women's cricket teams.
Mixed 4Q 2025 Results for Betway (Super Group) In Africa
Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%
CSA Appoints Shrey As Official Helmet and Luggage Partner
Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY
MI Cape Town and DHL Renew SA20 Deal
MI Cape Town has renewed its sponsorship agreement with DHL
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ESPN Africa Becomes Exclusive Home of Top Rank Boxing in Africa
ESPN Africa has agreed a deal to become the exclusive broadcaster of Top Rank Boxing in Africa. The first fight, Jose Ramirez vs Ghana's Richard Commey, will be aired live on ESPN Africa on March 25
CAF and PUMA Reach Technical Partner Agreement
CAF and sports company PUMA have reached an agreement, making PUMA the official technical partner for various CAF events, including the TotalEnergies CAF Africa Cup of Nations Côte d’Ivoire 2023
Sporting Lagos FC Sign Klasha As Shirt Sponsor
Sporting Lagos Football Club, the year-old outfit in the Nigeria National League (NNL), has announced a new headline sponsorship deal with leading cross-border payments and commerce platform, Klasha
