Editor's Pick
April 21, 2023
Puma Announces Long-Term Netball SA Sponsorship Extension
PUMA has extended its exclusive kit partner agreement with Netball SA, ensuring that all teams under Netball SA will continue to be supplied with PUMA kit.
February 24, 2026
Mixed 4Q 2025 Results for Betway (Super Group) In Africa
Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%
January 23, 2026
CSA Appoints Shrey As Official Helmet and Luggage Partner
Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY
Sports Business NewsSponsorships
November 12, 2025
MI Cape Town and DHL Renew SA20 Deal
MI Cape Town has renewed its sponsorship agreement with DHL
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August 10, 2023
Lions Cricket and Red Bull have signed a three-year partnership
Lions Cricket and Red Bull have signed a three-year partnership which will witness the DP World Wanderers Stadium being fully outfitted with Red Bull Branding.
March 28, 2023
Real Betis Launches Camps In Cape Town To Expand International Reach
Real Betis, a Spanish football club, has launched camps in Cape Town, South Africa to offer training to young footballers using the club's football methodology.
March 24, 2023
SA Tourism Minister De Lille Intervenes To Halt Spurs Sponsorship Deal
South Africa's Minister of Tourism, Patricia De Lille, has made a public statement regarding the Tottenham Hotspur FC and SA Tourism Sponsorship Proposal, stating that it is "illegal, invalid and unlawful."
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January 5, 2024
MultiChoice Partners With Kingmakers to Launch SuperSportBet
April 8, 2022
Know Your Owner: The Birth Of Pyramids FC
February 24, 2026
Mixed 4Q 2025 Results for Betway (Super Group) In Africa
April 4, 2024
Brookside Dairy Sponsors Kenya Secondary Schools Term One Games
Brookside Dairy Limited has decided to…
April 3, 2024
Curro Holdings Partners With Tennis South Africa
Curro Holdings has joined forces with Tennis…
March 6, 2023
Safaricom Commits KES 11 million Sponsorship 2023 Magical Kenya Open
Safaricom has announced KES.11 million…
October 26, 2022











