Editor's Pick


Nominees Announced For The SPORTY LALIGA MVP

Discover the 2025/26 SPORTY LALIGA MVP, the fifth edition of the award honouring the best Sub-Saharan African player in LALIGA EA SPORTS


Mixed 4Q 2025 Results for Betway (Super Group) In Africa

Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%

CSA Appoints Shrey As Official Helmet and Luggage Partner

Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY

MI Cape Town and DHL Renew SA20 Deal

MI Cape Town has renewed its sponsorship agreement with DHL

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Safaricom Commits KES 11 million Sponsorship 2023 Magical Kenya Open

Safaricom has announced KES.11 million sponsorship for the upcoming Magical Kenya Open. The telco has also sponsored six Kenyan amateurs who will be taking part in this year's MKO tournament.

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Brookside Dairy Sponsors Kenya Secondary Schools Term One Games

Brookside Dairy Limited has decided to…

Curro Holdings Partners With Tennis South Africa

Curro Holdings has joined forces with Tennis…

Why PSL Had To Return From Covid Break

Many years ago, I worked for my parents who…

Quantifying The Cost Of Racism In Football And How LALIGA Is Addressing The Problem

Labor economists analyzed and quantified the…