Editor's Pick
LaLiga Premium Coming to Sub-Saharan Africa Through Upstream Partnership
La Liga has announced its partnership with Upstream to launch La Liga Premium in the Sub-Saharan African region
Mixed 4Q 2025 Results for Betway (Super Group) In Africa
Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%
CSA Appoints Shrey As Official Helmet and Luggage Partner
Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY
MI Cape Town and DHL Renew SA20 Deal
MI Cape Town has renewed its sponsorship agreement with DHL
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Puma Announces Long-Term Netball SA Sponsorship Extension
PUMA has extended its exclusive kit partner agreement with Netball SA, ensuring that all teams under Netball SA will continue to be supplied with PUMA kit.
Gyms Fitness and Nutrition, An Incredible Cash Cow
It's that time of the year, gyms are full as 20-25% of all new gym memberships are signed in January BUT 80% of those members quit going within five months
CAF Exits Commercia ICU With 17% Increase In Revenues
CAF revenue is up 17% year on year at $125.2M, driven by sponsorships and TV rights
