Editor's Pick
November 9, 2023
CAF And beIN Resolve Dispute, Resume Partnership
CAF has announced its renewed commitment to its partnership with beIN, following the resolution of a dispute over $98 million CAF felt it was owed
February 24, 2026
Mixed 4Q 2025 Results for Betway (Super Group) In Africa
Africa now accounts for 42% of the group’s total net revenue (equating to $238.56 million) despite net revenue from sports betting in Africa declining by 30%
January 23, 2026
CSA Appoints Shrey As Official Helmet and Luggage Partner
Cricket South Africa (CSA) has announced a new five-year partnership with global cricket equipment brand SHREY
Sports Business NewsSponsorships
November 12, 2025
MI Cape Town and DHL Renew SA20 Deal
MI Cape Town has renewed its sponsorship agreement with DHL
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April 24, 2023
SAFA Announce R2.9 Miliion Loss As SAB Relationship Ends
SAFA has reported a R2.9m loss for 2022 but expects a financial boost with new sponsorships. They're also focused on income generation and strategic planning
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February 29, 2024
Nigeria’s $100 Million Sports And Entertainment Arena Breaks Ground
August 12, 2023
Bongi Msomi Announced As Spur Brand Ambassador
April 4, 2024
Brookside Dairy Sponsors Kenya Secondary Schools Term One Games
Brookside Dairy Limited has decided to…
April 3, 2024
Curro Holdings Partners With Tennis South Africa
Curro Holdings has joined forces with Tennis…
April 18, 2023
ICC Votes In Favour Of Gambling Kit Sponsorships
The International Cricket Council (ICC) has…












